SiSu Nutrition is the brainchild of Dr. Giovanni Pantalone, a qualified pharmacist and homeopath, with a Master’s degree in Cycling Performance Enhancement. He has many years of experience in the pharmaceutical industry, instructing spinning and on-the-bike cycling experience.

Finding affordable, high quality, science-driven nutrition has always been a struggle. When discussing this challenge over lunch one day, Giovanni and Wilco started thinking practically about how this could be achieved. A few days later, Giovanni had put together a formula and was ready to test flavours. And so SiSu Endurance Fuel was created.